usjournal.com: U.S. Journal of Academics
  usjournal.communique: eRecruitment Trends and Techniques
July 2005 
  
Language Translations: The Future is Now
  

Learn more in the USA  Earlier this month, Harvard Business School's Working Knowledge newsletter reminded readers of just how complicated, on a personal level, globalization can be. On the one hand, the world seems small and interconnected, thanks to high-speed technology, travel, and communications. On the other hand, beneath a deceptive veneer of familiarity, cultural gulfs and local differences often remain hidden.

At usjournal.com, we believe one of the most critical local differences is language. High-quality, human (as opposed to machine-generated) translations online provide a warm, thoughtful welcome: Come on in. Let's talk...

Thankfully, more U.S. campuses are recognizing the value of translations as a clear indication of their commitment to internationalization. One prime example is University of the Incarnate Word, one of usjournal.com's newest advertisers, who showcases seven language translations from their home page.

There's no need to look very far for examples from other top thought leaders. Google currently features more than 100 different interface languages: google.com/language_tools. They continue to expand support for non-English languages; in the past few months, Gmail added services for speakers of Dutch, French, German, Italian, Japanese, Korean, Russian, Danish, Finnish, Swedish and Polish.

Yahoo! features 32 different language sites, including those especially created for Chinese speakers in the U.S., Russian speakers in the U.S., Spanish speakers in the U.S., and French speakers in Canada.

Learn more about usjournal.com's multi-lingual capabilities in a dozen different language markets. Our deadlines are rolling, but we'd be delighted to help you positively impact this upcoming enrollment cycle: usjournal.com/en/educators/sponsor.html

  
For Current usjournal.com Advertisers
  

Option to De-Activate Automated Responses: Each usjournal.com campaign features an option to customize Automated Responses to students who request information about each advertiser's particular academic programs. We have implemented an option to de-activate that capability. Please e-mail Cheryl if you would like to disable your Automated Responses.

  
Cross Promotions: Like-minded Sites and Events
  
  • AEO / ICE Asia Middle East Expos: There's less than three weeks before registration ends for the Fall Expo. Every campus that registers before 31 July receives a companion airline ticket to India for free. Contact Husain Neemuchwala, ph +905-785-0764, husain@iceunlimited.com, or ICEunlimited.com.
    • Fall Asia Middle East Expo: 13 Sep - 15 Oct 2005
    • Spring Asia Middle East Expo: 14 Feb - 25 Mar 2006

  • FPP Media Fairs in Latin America: Contact John Demer, ph +55.11.3661.7601, j.demer@fppmedia.com, or fppmedia.com.
    • 3-17 Sep 2005: Buenos Aires, Lima, Sao Paulo, Porto Alegre, Curitiba, Florianopolis

  • Canadian Fairs, via Penny Bissett Consulting: Contact Penny Bissett, ph +905-421-9130, pennyb@pbissett.com, or pennybissett.org.
    • 30 Sep - 2 Oct 2005: Toronto

  • Scope on the Globe / Go Global! Fairs: Contact Janine Bekker at +31 (0) 20-664 6127 or J.Bekker@aromedia.nl, scopeontheglobe.com or goglobalfair.com.
    • 5-8 Oct 2005: Utrecht
    • 25-30 Oct 2005: Philadelphia, DC, NYC, Boston

  • EducationUSA Fair in Central America: Contact Michael Harris, educationusa_hn@yahoo.com, or iie.org.
    • 27 Oct 2005: Tegucigalpa, Honduras

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